International Business Interview - 731 Words

Ngan Pham INTB 3354 (Tuesday 4:00-5:30PM) 11/30/2014, 11:30AM, Skype Ashley Ngo, Regional Marketing Executive Position (Europe Trade Section), Hanjin Shipping Co. Ltd International Business Interview Three specific questions asked: 1. What type of competitive strategy does your business use? 2. What specific product, promotion/brand, and pricing adjustments are necessary to market your business abroad? 3. What role do particular countries have in the production process in your global supply chain operations? Essay Hanjin Shipping is popular worldwide because of not only the largest company in the Korea’s shipping industry, but also one of the ten world’s biggest cargo shippers. Hanjin Shipping provides services over the†¦show more content†¦For example, Europe back to Subamarang is the back-haul, but the area from Singapore to Subamarang is the head-haul. Reefer box, as known as refrigerated container, is listed in the Hanjin’ potential products list. Since reefer boxes are limited and demand for it is escalated from EU to Asia, reefer boxes are promoted inbound in Asia to export boxes to Europe. As a result, Hanjin can maximize EQ-equipment turnover. Some ports in Europe, such as Felixtowe in Great Britain, have a surplus of reefer boxes, thus the company can adjust the rate higher in order to limit the trade into such area while surplus areas, such as Barcelona in Spain, are offered a reasonable low rate to give Asia-Europe service promotions. Afterwards, the company gets higher contribution margin derives from Europe-Asia trade. Another way Hanjin reinforces its core business globally is promoting â€Å"shipper owned container†, â€Å"SOC† for short, in the area where boxes are deficit to save on empty repositioning cost. In surplus areas, Hanjin tries to be flexible with its rates to clear out the boxes and se nd them to other areas with high demand. The rates can be adjusted from lower to higher accordingly. Hanjin Shipping, additionally, has a service diversification to Africa as NAF-North Africa-Asia, WAF-West Africa, EAF-East Africa, SAF-South Africa lines are added. Before cargos areShow MoreRelatedInterview With Tobias Kuners, A Prominent International Business Leader1552 Words   |  7 Pagescom/en/free-performance-library/performance-management-articles/10-if-it-does-not-add-value-let-it-rest-tobias-kuners-of-koenders-wolters-kluwer-health/ Major Thesis The online magazine the performance factory, published an interview with Tobias Kuners, a prominent international business leader. In this article, the interviewer seeks to uncover Kuners’s philosophy for success. To begin, Kuners believes many CEOs undermine success because they take the time to develop strategy but do not communicateRead MoreGlobal Business Environment: Interview With IKEAs Senior International Manager1139 Words   |  5 PagesRunning Head: GLOBAL BUSINESS ENVORINMENT Global Business Environment Interview Introduction The business personal interviewed for this paper is Mr. Jeff Anderson, who has been in the international business for more than a decade. Mr. Jeff is the senior International manager at IKEA and is working with IKEA since last 10 years. He often visits different countries that have IKEA stores; and has been to Europe, Middle East, North America, Australia and United Kingdom. IKEA is recognized asRead MoreA Brief Note On International Staffing Cultural Differences1771 Words   |  8 Pages International Staffing-Cultural Differences. Introduction. This research paper is based on the cultural barriers which hinders employee performance to a great extent. Staffing is one of the biggest issue one faces in the global market. Companies today strive to diversify their workforce as much as possible by hiring employees from various backgrounds. There are three main staffing strategies a company can implement when entering an overseas marketRead MoreA Interview On Business Management1189 Words   |  5 Pagesthat exist in the business world. Entrepreneurship is not only about creating new business models but also about being innovative and improving on already established structures. Entrepreneur Gary Salomon, co-founder of FASTSIGNS International, demonstrates how essential improvements can make a difference. I decided to interview Mr. Salomon because of the success he was able to establish by being innovative. As a future entrepreneur I want to be able to identify future business ventures that haveRead More Cross-Cultural Communicat ion Essay1114 Words   |  5 PagesCross-Cultural Communication Introduction   Ã‚  Ã‚  Ã‚  Ã‚  In business, successful communication is the key to success, and being able to relate to a customer is the best form of communication. This is why cross-cultural communication is so important as the business world continues to globalize itself. Unfortunately, â€Å"A lack of awareness about the culturally prescribed rules and norms of communication behaviors can cause public relations projects to fail, or worse, backfire.† (Zaharna, 2001, p.135)Read MoreSteps Up With Companies And Recruitment Agencies911 Words   |  4 PagesFurthermore, if you end up in an interview, but you don’t land the job, don’t forget to follow-up afterwards. You should always reply and thank the company for the opportunity. You could even ask if they can provide you tips for future interviews and to provide feedback on your performance. Most crucially, don’t forget to state that the company can freely contact you if another similar opportunity arises in the fut ure. Step 4:Prepare well for the interviews Your international job applications will hopefullyRead MoreEvaluation Of A New Company And Looking For Young Entrepreneurs1717 Words   |  7 PagesEmail: rsitterlrlo@gmail.com Interview Date: 4/19/17 Initial Point of Contact: I met Rick Sitter off of an internship ad listed on craigslist. The ad. stated he was â€Å"starting a new company and looking for young entrepreneurs.† His new company is going to be helping people, who owe money to credit companies, get out of debt. With his vast knowledge of the industry and with his partnership with the recently unemployed lawyers from his previous business LRLO, Rick feels he can attainRead MoreA Common Understanding Of A Business Organization1429 Words   |  6 PagesIt’s a common understanding that a given business organization is established with the main aim of making profits. In order to realize the set goals and objectives of such a business organization, there are certain departments charged with distinct roles within the organization. Furthermore, these goals and objectives are usually defined in terms of economic prosperity that is manifested through huge volume of sales as they reflect huge returns. One of these departments includes t he human resourcesRead MoreOutback Steakhouse1450 Words   |  6 Pagesï » ¿Outback Steakhouse in Korea: a success story. by Lee, Kyuho^Khan, Mahmood A.^Ko, Jae-Youn Cornell Hospitality Quarterly †¢ Feb, 2008 †¢ CQ CASES Interviews with executives and managers of the Outback Steakhouse Korea chain point to the critical success factors that have allowed the chain to expand even in the face of economic turbulence. Opened in 1997, the Korean operation first had to survive the Asian currency crisis, which it did with assistance from its franchisor. With close cooperationRead MoreEssay on The Importance of Market Research: The Marriott Company987 Words   |  4 Pagesinnovation and action fuel the way we do business (Marriott, 2012). Organizations, like Marriott, not only have to compete in a rapidly changing technological environment and a highly diverse global environment, it must consider the importance and role that marketing research plays. Operating in such a competitive industry, the Marriott Company has realized that to be successful and survive for the long term, it incorporates market research in its business practices. This paper will define market